Everything included in a FacilityWebStudio website
Every feature of a FacilityWebStudio website for facilities management companies, and which of the three plans carries it.
Pages that open instantly
Custom-coded pages served from the edge, 90+ PageSpeed guaranteed.
Why speed is the first feature
A page that opens instantly keeps the procurement reviewer who was about to close the tab and move to the next vendor on the list. Every page is custom coded, ships almost no JavaScript, and is served from Cloudflare's global edge, so the site is fast on the day it goes live rather than after someone audits a bloated page builder later. A facilities buyer often reviews several vendor sites back to back during a shortlist review; a slow site reads as a preview of a slow response time.
What we guarantee
Every page we build and host carries a guarantee of 90 or higher on Google PageSpeed, on both mobile and desktop. If a page we control falls below that, we fix it at no charge. This is not a target we aim for; it is a measurable number checked against the live page, the same way a service level commitment gets checked against a work order log.
Available on: Baseline Ledger, Operating Ledger, Enterprise Ledger
Service level ledger table
A real, ruled table documenting response times, frequencies and coverage the way a facilities buyer expects.
What the ledger table actually shows
A facilities management buyer reads a vendor site the way they read a contract exhibit: looking for aligned rows of committed figures, not a paragraph of adjectives. The service level ledger is a real HTML table built into your key service pages, with columns for the service, the committed frequency or response window, and the coverage it applies to. Every figure in it comes from what you tell us during onboarding, and anything that is illustrative rather than contractual is labeled as such, because we never invent a number to make a row look more complete.
Built to be checked, not just read
The table format matters because it lets a reviewer scan and compare rather than parse prose. It also gives your site an extractable block search engines and AI answer tools can cite directly, since a structured table with clear labels is exactly the kind of content that surfaces in an answer rather than a generic summary of your homepage.
| Service or term | Commitment | Coverage |
|---|---|---|
| Site revisions | 5 / month | Any size, no cap on total requests |
| Revision turnaround | 2 to 5 working days | From request received |
| Page speed | 90+ PageSpeed | Mobile and desktop, every page |
| Researched articles | 2 to 3 / week | By plan, 2,500 to 3,200 words each |
| Hosting uptime response | Monitored continuouslyIllustrative | Cloudflare edge network |
| Domain registration | Included, in your name | For the life of the plan |
Rows marked illustrative describe how a term is typically documented rather than a numeric guarantee. Every other figure is a real term of the plan, not an estimate.
Available on: Baseline Ledger, Operating Ledger, Enterprise Ledger
Location and portfolio pages
A page for every region or portfolio type you serve, written for that market rather than spun from a template.
Why one national page is not enough
A facilities company covering multiple regions loses to local and regional competitors when the site has one page trying to represent every market at once. Each region, or each portfolio type you serve, gets its own page written with the vocabulary and service availability specific to that market, so a buyer in one region reads a page built for their situation rather than a generic paragraph that mentions their city once.
Grows without a rebuild
New locations and new sub-niche pages are added as revisions through your client portal, using the structure the site is already built with. You are not paying for a redevelopment project every time you win a contract in a new region; a location page is one of the revisions already included in your plan.
Available on: Baseline Ledger, Operating Ledger, Enterprise Ledger
Enquiries into your CRM
Every form and quote request routes straight into the system your team already works from.
No enquiry sits in an inbox
A request for a site walkthrough or a proposal is connected into any CRM by API, Zapier or Make, so it lands where your estimating or business development team already works instead of an inbox that gets checked once a day. For a facilities company where the person who answers first often wins the bid, that routing speed is part of the sales process, not an afterthought.
Set up during onboarding, not after launch
You tell us which CRM or spreadsheet you use during onboarding and we configure the routing before the site goes live, so the first enquiry on day one already lands in the right place. If you change systems later, reconfiguring the routing is handled as a support request through your client portal.
Available on: Baseline Ledger, Operating Ledger, Enterprise Ledger
Weekly detail updates
Small factual updates every week so the site reflects the business you are running today.
A site that keeps pace with the contracts you are bidding
Facilities contracts change: a new service line, an updated coverage area, a new certification. Weekly updates mean these details get reflected on the site as they happen instead of waiting for an annual redesign, so the site a prospect reads during due diligence matches the business you actually run this quarter.
Included, not billed as extra work
These updates are part of the revisions included in every plan, five a month with no size limit per revision, completed within 2 to 5 working days. You are not paying an hourly rate for a small text change, and you are not waiting weeks for it either.
Available on: Baseline Ledger, Operating Ledger, Enterprise Ledger
Researched articles
Weekly articles written for facilities operations topics, cited to real sources.
Content built for a specific reader
Each article is written for the person who actually searches for facilities management topics: a facilities director comparing service models, a property manager researching a maintenance schedule, a procurement lead trying to understand contract structures. Articles run 2,500 to 3,200 words, cite real sources for any statistic they use, and never invent a figure to sound more authoritative.
Volume by plan
Tier 1 and Tier 2 carry 2 researched articles a week; Tier 3 carries 3 a week as part of the Content Engine. Over a year that becomes a substantial body of content addressing the questions your actual buyers are asking, which is what sustained organic visibility is built from rather than a one-time blog push.
Available on: Baseline Ledger, Operating Ledger, Enterprise Ledger
Managed hosting
Cloudflare hosting with SSL, CDN, DDoS protection and unmetered bandwidth, nothing itemised.
One monthly fee, nothing added later
Hosting runs on Cloudflare's global network with SSL, a content delivery network, DDoS protection and unmetered bandwidth included in the monthly fee. There is no separate hosting invoice, no SSL renewal charge, and no bandwidth overage that shows up as a surprise line item three months after launch.
You never log in to manage it
Hosting, security updates and uptime monitoring are handled entirely on our side. Nobody at your business needs a login to the hosting platform or a plugin dashboard to keep current; that responsibility stays with us for the life of the plan.
Available on: Baseline Ledger, Operating Ledger, Enterprise Ledger
AI Engine
An AI receptionist and site chat that answer questions and take enquiry details, on Tiers 2 and 3.
What it does and does not do
The AI Engine adds an AI receptionist, site chat, and SMS, Messenger and Instagram AI response, all configured to describe your services, take enquiry details, and hand off anything that would require professional judgment to a person at your business. It never gives advice about a caller's specific facility or contract; it collects information and books the next step.
Set up before launch
You review the scripts before your site goes live, so the AI Engine speaks in your terms about your actual service lines rather than a generic script. Text messaging requires carrier registration, which we file for you, with carrier fees passed through at cost.
Call analysis included
Calls handled by the AI receptionist are summarized into a call-analysis document so your team can see what was asked and how it was answered, without needing to listen back to every call.
Available on: Operating Ledger, Enterprise Ledger
Content Engine
Three articles, three social posts and two reels a week, plus a managed Google Business Profile, on Tier 3.
For a company treating content as ongoing marketing
The Content Engine steps up article volume to three a week and adds three social image posts and two short-form video reels a week, all built from the same factual, sourced approach as every article on the site. It suits a facilities company running an active business development function that wants a steady stream of shareable material rather than an occasional post.
Google Business Profile managed for you
Your Google Business Profile is kept current as part of the Content Engine: posts, service updates and photos are managed so the profile a facilities buyer finds through a map search reflects the same business the website describes.
Available on: Enterprise Ledger
How a page moves from onboarding to live
Document
Your service level commitments and coverage go into the ledger table.
Build
Custom-coded pages, one per service and region, ship at 90+ PageSpeed.
Route
Enquiries connect into your CRM the moment the site goes live.
Update
Weekly revisions and articles keep every page current.
What each plan carries
| Feature | Baseline Ledger | Operating Ledger | Enterprise Ledger |
|---|---|---|---|
| Pages that open instantly | |||
| Service level ledger table | |||
| Location and portfolio pages | |||
| Enquiries into your CRM | |||
| Weekly detail updates | |||
| Researched articles | |||
| Managed hosting | |||
| AI Engine | |||
| Content Engine |
Questions about specific features
What do the researched articles actually cover?
Topics facilities buyers and operators actually search for: comparing service models, understanding maintenance contract structures, what to check before signing an IFM agreement, seasonal planning, and similar operational subjects. Every article runs 2,500 to 3,200 words and cites real sources for any statistic used. We never publish an invented figure to make an article sound more authoritative.
How many articles do we get, and does it change by plan?
2 researched articles a week on Baseline Ledger and Operating Ledger, rising to 3 a week on Enterprise Ledger as part of the Content Engine. Over a year that becomes a substantial library of pages targeting the searches your buyers actually run.
Can we suggest topics or ask you to avoid certain subjects?
Yes. Topic suggestions are welcome through your client portal at any time, and we will steer away from any subject you flag, such as a competitor comparison you would rather not publish or a service line you no longer offer.
What does the AI Engine actually do?
On Operating Ledger and Enterprise Ledger, it adds an AI receptionist, site chat, and SMS, Messenger and Instagram response, all configured to describe your services, take enquiry details, and route the request rather than give advice about a caller's specific facility. Anything requiring judgment is handed to a person at your business.
Do we review what the AI says before it goes live?
Yes. You review the scripts and the information the AI is trained on before launch, so it describes your actual services and coverage areas rather than a generic script. Text messaging requires carrier registration, called A2P 10DLC, which we file on your behalf; carrier fees are passed through at what our providers charge.
Can the AI Engine be turned off later if we decide it is not for us?
You can move to a plan without the AI Engine at your next billing cycle by requesting the change through your client portal. Downgrades take effect from the following invoice; the current billing period is not refunded, in line with our all-sales-final policy.
See every feature built for your service lines
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